There's one rule that supersedes all others when it comes to sales: you never negotiate against yourself. Case in point: a customer walks into a store to buy something but thinks the price is too high - What else is new?
I'm going to lay out two scenarios for you.
Scenario one:
Customer: "What can you do for me on that price?"
Salesman: "I can save you twenty bucks."
Customer: "Still too much."
Salesman: "How about forty?"
Customer: "Sorry, still too much."
Salesman: "Well, how about sixty? That's a pretty good discount."
Customer: "Can I speak to your manager? Maybe he can give me a better price."
Scenario two:
Customer: "What can you do for me on that price?"
Salesman: "What do you mean? That's a great price."
Customer: "Too high."
Salesman: "Well, what are you looking to spend?"
Customer: "Less than what you're charging."
Salesman: "And that is?"
Customer: "Not sayin'."
Salesman: "Did you see it for less somewhere else? I'll match any legitimate price."
Customer: "No, I just know I can get it for cheaper."
Salesman: "Well, I really can't do anything on the price without knowing what you're willing to spend."
Now you may be thinking, what the fuck does this have to do with the negotiations between the Knicks and Karl-Anthony Towns? Everything.
That first scenario is basically a salesman negotiating against himself. Without any proof that the item was in fact cheaper elsewhere, he lowered the price, not once, not twice, but three times. And he still didn't get the sale. All that work, and in the end, his manager had to get involved to clean up the mess.
In the second scenario, we see a salesman who knows he made a fair offer, but is still willing to negotiate the price if the customer gives him proof that it's cheaper elsewhere. When the customer doesn't comply, the salesman ends the negotiation by putting the onus back on the customer where it belongs.
Guess which salesman Leon Rose is? Granted, in this case Towns is not looking for a discount but rather an increase over the offer he received from Rose. But other than that, it's pretty much the same thing.
Towns is eligible for a max deal of $276 million; the Knicks offered him $185 million. They then up'd that offer to $200 million. The reason we know that is because the agency representing Towns leaked both offers. How do we know they leaked them? Because the one thing the Knicks and Rangers both have in common is that neither franchise airs its linen in public. If you know anything about James Dolan, he treats public statements from his employees the same way the Pentagon treats classified leaks. It's frowned upon. Indeed, the only time we ever see Rose and Chris Drury make public statements is when someone is hired or fired. Other than that, you never hear a peep out of them.
We also know that the leaks were from Towns' agent because we still don't know what they're looking for. All we keep hearing is that KAT is willing to take a discount from the $276 million he's eligible for, but like that customer in scenario one, we don't know how much of a discount.
And therein lies the problem. Ten days from the start of the regular season, Rose found himself at an impasse. His initial offer was rejected; he increased it and it was still rejected. How much higher does he have to go to get a yes? Ten million? Twenty million? You see the dilemma, right?
Only a lousy salesman would continue to negotiate against himself. And Rose is hardly a lousy salesman. Prior to becoming President of the Knicks, he was co-partner at CAA Sports, the very agency currently representing Towns. Indeed, Rose once repped Towns, along with other notable players like LeBron James. And Jessica Holtz, Towns' current agent, once worked for Rose. You think he doesn't know how this game is played? There isn't an I he hasn't dotted or a T he hasn't crossed in his career. As I wrote in an earlier piece, he's forgotten more than most GMs - or agents for that matter - know.
That's why I'm not that concerned that the Knicks have decided to "table" all contract extension talks until later in the season. That's Rose's way of letting Holtz know that he's not playing her game. If she isn't willing to let him know what number Towns is looking for, he's not going to guess what it might be. The offer is $200 million. Take it or leave it.
Holtz knows all this. She's not stupid. She's up against her former boss; the man who taught her everything she knows; the man who, despite what the numb nuts on social media keep saying, knows full well what he's doing. She no more wants to see Towns leave the Knicks than Rose does. Playing poker with a man who owns the deck is not a winning strategy. In fact, it can backfire badly.
That's why I still think this gets resolved by October 19, and for a number around $228 million. That comes out to $57 million per season; the exact salary Towns is making this season. And if it doesn't get resolved by then; if it ends up dragging into next summer and Towns insists on becoming the highest paid player in the NBA - Steph Curry currently holds that distinction at $62.5 million - then he can go play for the Brooklyn Nets next season. I'm sure Julius Randle would love that.
Wouldn't that be a hoot? The two players who were traded for one another landing on the same team.
Since the second apron was fully implemented by the NBA in the summer of 2024, only five teams have gone over it: the Boston Celtics (2024-25); the Cleveland Cavaliers (2025-26); the Denver Nuggets (2026-27); the Minnesota Timberwolves (2025-26); and the Phoenix Suns (2024-25 & 2025-26). Of those teams, only the Celtics have a championship to show for it. They subsequently unloaded several key players from their core. They are now $22.9 million under the second apron.
Leon Rose is trying to thread a needle. He would like nothing more than to keep his core together for another three years, but in order to do that - and still stay under the second apron - he has to stick to his budget. Karl-Anthony Towns wants to get paid what he thinks he's worth. There's nothing wrong with that. But if paying him what he wants means Rose would have to trade a Mikal Bridges, that doesn't make any sense. KAT may not want to hear that, but it doesn't make it any less true.
The fact is the Knicks won the title last season because they had the best five-man starting rotation in the league. The only way they will win another is by keeping it intact.
Either they win together or they lose apart. It's that simple.






